TripAdvisor, owned by Smarter Travel Media, has launched its own flash sales site, following in the footsteps of Kayak and Travelocity. SniqueAway, that's what the Web is called, promises to combine the exclusivity of a completely exclusive reservation with comments originating from TripAdvisor. Customer feedback will be viewed next to reservations for a limited time. Only people who register on the Web will have direct access to these comments and opinions.
As in other paid sites, registration can only be done by invitation of another of the members. All those who get their friends to register on the Web will subsequently receive $ 25 (about € 20) that will be discounted on their next reservation. TripAdvisor admits that this launch was a little late because other sites such as American Express, Travelocity and Kayak already launched their sites earlier this year. on-line.
Massimo De Nadai, general manager of Smarter Travel Media, explained that this waiting time has served them to see and learn how their direct competitors move in the market. In this way, he believes that they play with an advantage and that they can be winners in this game. The sites that appear on the Web They are exclusive accommodations that have excellent discounts.
Thanks to TripAdvisor ratings, SniqueAway is likely to become a very useful source for most travelers who want to get incredible offers in dream places with a complete guide of advice. Earlier this year, a survey by Ypartnership suggested that sales flash They have been rapidly gaining popularity, especially in high-income households.
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