Types of Spanish travelers

types of tourists
Although in recent years many Spaniards have had to do without travel due to the economic crisis, more and more citizens of our country are traveling again. So much so that the consultant Brain Trust has wanted to carry out a detailed study on the attitude and consumption habits of Spanish tourists.

After this investigation, the consultant has been able to identify seven types of Travellers Spanish, a classification that could be of great help to companies in the tourism sector. Would you like to know what kind of tourist you belong to? Well, do not miss anything we tell you below!

Urban commuter

First, Brian Trust talks about urban commuters, who are those who, even living in urban settings, decide to travel to cities, normally located abroad. We could speak of tourists with a high purchasing power, in most cases middle-aged couples and without children, who are attracted to the culture and history of the place. Their average expenditure is 1,850 euros and they represent 14% of Spanish tourists.


types of tourists1

Visiting traveler

The second type of Spanish traveler that the consultancy has identified is the visitor, who represents 12% of the total. As its name indicates, these are tourists interested in knowing the world that combine international and national trips. Although they seek new experiences, they also want some relaxation. These travelers usually make two trips a year, with an average cost of 1,750 euros. In addition, they usually opt to organize their trips through traditional agencies and choose tour packages.

Gourmet traveler

We also have to talk about the gourmet traveler who, as the name suggests, prefers to enjoy the gastronomy, in addition to the landscape and nature. Older than the previous ones, this tourist prefers national trips, having an average cost of 1,500 euros. In addition, it usually runs away from the tourist packages, hiring the loose services. As they count from the consultant, they represent 14% of the travelers of our country.


types of tourists2

Insatiable traveler

You haven't identified with any type of traveler yet? Well, you may be an insatiable tourist, represented mostly by young boys Spanish people. The insatiable do not tire of traveling, especially to national corners, and make their reservations through the final providers, online agencies and metasearch engines. Of course, they usually stay at friends' houses, campsites or rural hotels and they even exchange homes. We are talking about 20% of travelers, who have an average cost of 1,300 euros.

Pack traveler

We also find the traveler pack, which is the most comfortable of all, since they prefer to opt for the traditional packages organized, thus having everything resolved. In order to relax and entertain themselves, they usually choose national destinations, especially beach destinations. They represent the Spanish middle class, especially families with children. They are 11% of travelers and their average spending is 1,100 euros.


Beach traveler

Of course, we also find the beach traveler, whose main objective is to forget about the world, Resting and preferably relaxing in domestic destinations. They usually opt for beach hotels and tourist apartments and their average cost is 1,100 euros. The most common is that they book through online agencies, in addition to hiring individual services. They belong to the Spanish lower-middle class and respect 14% of Spanish tourists.

types of tourists3

Opportunistic traveler

Finally, we have to talk about the opportunistic traveler, who is the one who usually travels to friends and family, to second homes or apartments. Its main objective is to enjoy popular festivals and the natural environment and relax. According to the consultant, these are people from low purchasing power, especially older men. They represent 15% of Spanish travelers.

Beginning Spanish for Travelers with Trish Feaster | Rick Steves Travel Talks (May 2024)


  • tourists
  • 1,230