The most competitive countries in the world in tourism

Switzerland is, according to the World Economic Forum, the most competitive tourism country in the world. This estimate has been made taking into account 13 factors of various kinds such as air and land infrastructures, information technologies, residences, natural and cultural resources, environmental, security regulations, etc.

For his part, Spain ranks fifteenth on the list.
Below is a list containing the 40 most competitive countries in terms of tourism:

World Travel & Tourism Competitiveness Index (May 2024)


  • infrastructures
  • 1,230